El asistente de moda de Zalando hará posible que los clientes mantengan una conversación en relación a la selección de productos que les ofrece, permitiéndoles acertar en sus resultados.
Sin duda, la inteligencia artificial es una de las tecnologías que ha irrumpido con más fuerza en los últimos años y ha conseguido posicionarse de una manera transversal en el retail con múltiples usos.
La Asociación Española del Retail (AER) celebra su último Observatorio Tecnológico del año, centrado en la inteligencia artificial generativa y sus aplicaciones en el retail. En esta ocasión, el encuentro ha contado...
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