Enmarcado en la estrategia de la compañía en Europa, el cambio de denominación a Westfield Parquesur busca combinar su marca internacional con la herencia local.
La consultora Quick Expansión ha asesorado a Inspiral, cadena especializada en fundas y accesorios para teléfonos móviles y tablets, en la apertura de su nueva tienda en Madrid.
Para facilitar la experiencia a sus clientes, desde Parquesur se ha puesto en marcha Whatsapp&Shop, un servicio para comprar a través de la app de mensajería y recibir el pedido en el mismo día.
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