{"id":1399,"date":"2024-09-04T16:50:00","date_gmt":"2024-09-04T14:50:00","guid":{"rendered":"https:\/\/www.justretail.news\/latam\/?p=1399"},"modified":"2025-11-08T23:53:24","modified_gmt":"2025-11-08T22:53:24","slug":"pokerrito-amplia-su-alcance-y-explora-el-mercado-mexicano","status":"publish","type":"post","link":"https:\/\/www.justretail.news\/latam\/noticias\/pokerrito-amplia-su-alcance-y-explora-el-mercado-mexicano\/","title":{"rendered":"Pok\u00e9rrito Ampl\u00eda su Alcance y Explora el Mercado Mexicano"},"content":{"rendered":"\n

Pok\u00e9rrito, la cadena de restaurantes que comenz\u00f3 en Vancouver, est\u00e1 expandiendo su presencia con la apertura de su d\u00e9cima ubicaci\u00f3n en Morgan Crossing, Surrey, y ahora est\u00e1 explorando oportunidades en el mercado mexicano.<\/strong> Esta expansi\u00f3n refleja el crecimiento continuo de la marca, que ha ganado popularidad por su enfoque en ofrecer una experiencia de poke redise\u00f1ada con un toque panasi\u00e1tico, incluyendo opciones como aut\u00e9nticos tazones de barbacoa coreana y Bul-Dogs.<\/p>\n\n\n\n

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Desde su inicio en 2016, Pok\u00e9rrito ha establecido nueve ubicaciones en el \u00e1rea metropolitana de Vancouver, y su base de clientes abarca desde j\u00f3venes de veinte a\u00f1os hasta personas de finales de los cincuenta. La marca se caracteriza por su servicio r\u00e1pido y saludable, un aspecto que resuena bien con los consumidores que buscan opciones de comida r\u00e1pida pero de calidad.<\/p>\n\n\n\n

Expansi\u00f3n<\/h2>\n\n\n\n
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Paul Chun, Director de Operaciones Globales de Pok\u00e9rrito, mencion\u00f3 que la expansi\u00f3n en M\u00e9xico est\u00e1 actualmente en fase de planificaci\u00f3n.<\/strong> La empresa est\u00e1 en conversaciones con desarrolladores inmobiliarios y agentes de bienes ra\u00edces para seleccionar ubicaciones adecuadas y ya cuenta con un franquiciatario maestro dispuesto a abrir locales.<\/strong> Chun destac\u00f3 que la parte m\u00e1s prolongada del proceso es establecer una ubicaci\u00f3n fija, aunque ya est\u00e1n en la etapa de seleccionar proveedores.<\/p>\n<\/div>\n<\/div>\n\n\n\n

Adem\u00e1s de su expansi\u00f3n en M\u00e9xico, Pok\u00e9rrito tambi\u00e9n est\u00e1 trabajando en abrir m\u00e1s locales en Canad\u00e1, con dos ubicaciones en construcci\u00f3n y varios franquiciados firmados para el \u00e1rea de Columbia Brit\u00e1nica. La marca tambi\u00e9n est\u00e1 explorando oportunidades en Toronto, aunque actualmente no tiene planes de expansi\u00f3n en Estados Unidos a menos que aparezca un franquiciatario maestro interesado.<\/p>\n\n\n\n

El modelo de negocio de Pok\u00e9rrito se centra en la eficiencia operativa. Cada local tiene un tama\u00f1o promedio de 1,000 pies cuadrados y opera con un sistema donde todos los ingredientes se preparan previamente en una cocina central y se env\u00edan a cada ubicaci\u00f3n. Esto reduce significativamente los costos de personal y laborales, ya que los empleados solo necesitan ensamblar los ingredientes antes de servirlos.<\/p>\n\n\n\n

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La filosof\u00eda de Pok\u00e9rrito<\/a> va m\u00e1s all\u00e1 del men\u00fa. La empresa se compromete a fortalecer los lazos comunitarios y a vivir de manera consciente, con un enfoque que beneficia tanto a las personas como al planeta. Esta filosof\u00eda se refleja en sus operaciones, buscando fomentar conexiones, alentar elecciones m\u00e1s saludables y crear un impacto positivo a trav\u00e9s de sus ofertas.<\/p>\n","protected":false},"excerpt":{"rendered":"

Pok\u00e9rrito, la cadena de restaurantes que comenz\u00f3 en Vancouver, est\u00e1 expandiendo su presencia con la apertura de su d\u00e9cima ubicaci\u00f3n en Morgan Crossing, Surrey, y ahora est\u00e1 explorando oportunidades en el mercado mexicano. Esta expansi\u00f3n refleja el crecimiento continuo de la marca, que ha ganado popularidad por su enfoque en ofrecer una experiencia de poke […]<\/p>\n","protected":false},"author":3,"featured_media":1405,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[38],"tags":[284,65,66,285,52],"class_list":{"0":"post-1399","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ocio-fb","8":"tag-canada","9":"tag-expansion","10":"tag-mexico","11":"tag-poke-bowl","12":"tag-retail"},"yoast_head":"\nPok\u00e9rrito Ampl\u00eda su Alcance y Explora el Mercado Mexicano - Just Retail Latam<\/title>\n<meta name=\"description\" content=\"Con un enfoque en la eficiencia y la sostenibilidad, Pok\u00e9rrito busca fortalecer su presencia en Am\u00e9rica del Norte y m\u00e1s all\u00e1.\" \/>\n<meta name=\"robots\" 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