{"id":3490,"date":"2025-04-18T19:17:50","date_gmt":"2025-04-18T17:17:50","guid":{"rendered":"https:\/\/www.justretail.news\/latam\/?p=3490"},"modified":"2025-11-08T23:50:40","modified_gmt":"2025-11-08T22:50:40","slug":"stefanini-invertira-100-mdd-en-ia-y-refuerza-su-presencia-en-la-nube","status":"publish","type":"post","link":"https:\/\/www.justretail.news\/latam\/noticias\/stefanini-invertira-100-mdd-en-ia-y-refuerza-su-presencia-en-la-nube\/","title":{"rendered":"Stefanini invertir\u00e1 100 mdd en IA y refuerza su presencia en la nube"},"content":{"rendered":"\n

El grupo tecnol\u00f3gico brasile\u00f1o Stefanini anunci\u00f3 una inversi\u00f3n de 100 millones de d\u00f3lares en inteligencia artificial (IA) para Am\u00e9rica Latina<\/strong>, como parte de su estrategia para consolidarse como l\u00edder en soluciones digitales en la regi\u00f3n. Esta apuesta se suma a la adquisici\u00f3n reciente de una firma especializada en servicios de Amazon Web Services (AWS)<\/strong>, fortaleciendo su capacidad de ofrecer soluciones de nube e innovaci\u00f3n a gran escala.<\/p>\n\n\n\n

Seg\u00fan Marco Stefanini, fundador y CEO global del grupo, esta inversi\u00f3n busca ampliar el portafolio de soluciones basadas en IA, al tiempo que se fortalece la oferta de consultor\u00eda tecnol\u00f3gica y servicios especializados. \u201cNuestro objetivo es acelerar la transformaci\u00f3n digital de nuestros clientes en Am\u00e9rica Latina, con soluciones inteligentes que mejoren sus procesos y resultados\u201d<\/em>, declar\u00f3 el directivo a El Economista<\/em>.<\/p>\n\n\n\n

Expansi\u00f3n regional y enfoque en IA generativa<\/h3>\n\n\n\n

La empresa, con presencia en m\u00e1s de 40 pa\u00edses, busca concentrar esta inversi\u00f3n en pa\u00edses como M\u00e9xico, Colombia, Per\u00fa, Chile y Brasil<\/strong>, donde se observa un crecimiento sostenido en la demanda de tecnolog\u00edas avanzadas. La compa\u00f1\u00eda prioriza aplicaciones de IA generativa<\/strong>, una tendencia en ascenso que permite automatizar procesos complejos y generar contenido personalizado para distintos sectores.<\/p>\n\n\n\n

Adem\u00e1s de herramientas de IA, el grupo prev\u00e9 destinar parte del capital a capacitaci\u00f3n especializada<\/strong>, desarrollo de productos innovadores y alianzas estrat\u00e9gicas con empresas tecnol\u00f3gicas l\u00edderes. La iniciativa se alinea con la visi\u00f3n de Stefanini de transformar su modelo de negocio hacia una oferta 100% digital<\/strong>, adaptada a las nuevas exigencias del mercado.<\/p>\n\n\n\n

\u201cEstamos comprometidos con el desarrollo de soluciones que integren automatizaci\u00f3n, an\u00e1lisis de datos e inteligencia artificial, en sectores como retail, banca, salud y manufactura\u201d<\/em>, explic\u00f3 Stefanini.<\/p>\n\n\n\n

\"Stefanini\"<\/figure>\n\n\n\n

Adquisici\u00f3n de partner de AWS en Am\u00e9rica Latina<\/h3>\n\n\n\n

En paralelo, Stefanini anunci\u00f3 la adquisici\u00f3n de Success Cloud Consulting<\/strong>, una firma latinoamericana con estatus de partner avanzado de Amazon Web Services. La compra permite al grupo reforzar sus capacidades en servicios en la nube, migraci\u00f3n de infraestructuras y soluciones personalizadas sobre AWS<\/strong>, as\u00ed como expandir su presencia en mercados clave de la regi\u00f3n.<\/p>\n\n\n\n

Success Cloud cuenta con experiencia en sectores como telecomunicaciones, retail, energ\u00eda y log\u00edstica, lo que complementa el enfoque multisectorial de Stefanini. Con esta integraci\u00f3n, la empresa busca acelerar la adopci\u00f3n de tecnolog\u00edas en la nube, al ofrecer un servicio m\u00e1s robusto y con mayor cobertura.<\/p>\n\n\n\n

La incorporaci\u00f3n tambi\u00e9n responde a la estrategia de Stefanini de adquirir compa\u00f1\u00edas innovadoras que sumen valor a su ecosistema digital. Esta es la segunda compra de la compa\u00f1\u00eda en 2024<\/strong>, como parte de un plan de expansi\u00f3n agresivo que incluye fusiones y adquisiciones en toda Am\u00e9rica Latina.<\/p>\n\n\n\n

Perspectiva para el retail y otros sectores<\/h3>\n\n\n\n

El sector retail se perfila como uno de los principales beneficiarios de esta transformaci\u00f3n digital, con soluciones que van desde optimizaci\u00f3n de la cadena de suministro hasta experiencias personalizadas para el cliente<\/strong>. La combinaci\u00f3n de IA y servicios en la nube permitir\u00e1 a los retailers adaptarse a los cambios del consumidor y operar de manera m\u00e1s eficiente.<\/p>\n\n\n\n

De acuerdo con la empresa, los beneficios esperados incluyen mayor agilidad en la toma de decisiones, automatizaci\u00f3n de tareas repetitivas, an\u00e1lisis predictivo y una mejor experiencia de usuario. Estas herramientas ser\u00e1n clave para enfrentar los desaf\u00edos del mercado y mantener la competitividad.<\/p>\n\n\n\n

En conjunto, las recientes acciones de Stefanini refuerzan su papel como actor clave en la digitalizaci\u00f3n empresarial en Am\u00e9rica Latina<\/strong>, con un enfoque claro en innovaci\u00f3n, tecnolog\u00eda de vanguardia y alianzas estrat\u00e9gicas.<\/p>\n","protected":false},"excerpt":{"rendered":"

Stefanini invertir\u00e1 100 mdd en IA para acelerar la transformaci\u00f3n digital en Am\u00e9rica Latina y fortalece su oferta con la compra de Success Cloud, partner de AWS<\/p>\n","protected":false},"author":3,"featured_media":3492,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[60],"tags":[789,686,330,95,261,341,788],"class_list":{"0":"post-3490","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tech","8":"tag-amazon-web-services","9":"tag-aws","10":"tag-ia","11":"tag-inteligencia-artificial","12":"tag-inversion","13":"tag-retailers","14":"tag-stefanini"},"yoast_head":"\nStefanini invertir\u00e1 100 mdd en IA y refuerza su presencia en la nube - Just Retail Latam<\/title>\n<meta name=\"description\" content=\"Stefanini invertir\u00e1 100 mdd en IA para acelerar la transformaci\u00f3n 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