{"id":3662,"date":"2025-05-16T15:00:00","date_gmt":"2025-05-16T13:00:00","guid":{"rendered":"https:\/\/www.justretail.news\/latam\/?p=3662"},"modified":"2025-11-08T23:50:38","modified_gmt":"2025-11-08T22:50:38","slug":"natura-lanza-bothanica-y-entra-al-mercado-del-hogar","status":"publish","type":"post","link":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/","title":{"rendered":"Natura lanza Bothanica y entra al mercado del hogar"},"content":{"rendered":"\n<p>Natura ha dado un nuevo paso estrat\u00e9gico al anunciar su ingreso al segmento de productos para el hogar con el lanzamiento de&nbsp;<strong>Natura Bothanica<\/strong>, una colecci\u00f3n que integra velas arom\u00e1ticas, sprays de ambiente, jabones l\u00edquidos e hidratantes de manos. Esta nueva l\u00ednea busca&nbsp;<strong>llevar el autocuidado y el bienestar m\u00e1s all\u00e1 del cuerpo, traslad\u00e1ndolo al hogar<\/strong>, con f\u00f3rmulas naturales y una arquitectura olfativa dise\u00f1ada para crear ambientes de calma y conexi\u00f3n.<\/p>\n\n\n\n<p>El concepto de Natura Bothanica se alinea con una tendencia global en alza: la b\u00fasqueda de&nbsp;<strong>experiencias sensoriales y espacios dom\u00e9sticos que fomenten el equilibrio emocional<\/strong>. Los productos han sido desarrollados con ingredientes de origen natural, aceites esenciales exclusivos y fragancias duraderas, todo en envases reciclados y libres de petrolatos, reafirmando el compromiso de la marca con el consumo consciente.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Un mercado en crecimiento<\/strong><\/h3>\n\n\n\n<p>El lanzamiento responde al auge del sector de fragancias para el hogar en Am\u00e9rica Latina. De acuerdo con la consultora Expert Market Research, este mercado alcanz\u00f3 un valor estimado de&nbsp;<strong>USD 3,490 millones en 2024<\/strong>, y se espera que crezca a una tasa anual compuesta de&nbsp;<strong>3.6% hasta 2034<\/strong>, llegando a los&nbsp;<strong>USD 4,800 millones<\/strong>&nbsp;al cierre del periodo.<\/p>\n\n\n\n<p>Con esta apuesta, Natura busca consolidar su v\u00ednculo con los consumidores que valoran&nbsp;<strong>rituales cotidianos sofisticados y sostenibles<\/strong>. Seg\u00fan Renzo Iba\u00f1ez, gerente de Marketing y Comunicaciones de Natura, \u201cnos acercamos a un consumidor que valora experiencias sofisticadas en su hogar. Esta nueva l\u00ednea nos permite ofrecer productos que no solo embellecen los espacios, sino que tambi\u00e9n invitan a regalar y compartir bienestar\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-1024x683.jpg\" alt=\"Natura\" class=\"wp-image-3664\" srcset=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-1024x683.jpg 1024w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-300x200.jpg 300w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-768x512.jpg 768w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-1536x1025.jpg 1536w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-630x420.jpg 630w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-150x100.jpg 150w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-696x464.jpg 696w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2-1068x713.jpg 1068w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica2.jpg 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Aromas con prop\u00f3sito y presencia local<\/strong><\/h3>\n\n\n\n<p>La l\u00ednea Bothanica presenta una propuesta arom\u00e1tica compuesta por&nbsp;<strong>notas c\u00edtricas, hierbas arom\u00e1ticas y bases amaderadas<\/strong>, elaboradas a partir de blends exclusivos inspirados en la etnobot\u00e1nica latinoamericana. El resultado es una colecci\u00f3n que no solo transforma los espacios f\u00edsicos, sino que tambi\u00e9n se convierte en un canal para reconectar con uno mismo y el entorno.<\/p>\n\n\n\n<p>Los productos estar\u00e1n disponibles&nbsp;<strong>exclusivamente en canales digitales y en tiendas seleccionadas de Per\u00fa<\/strong>, incluyendo Jockey Plaza, Parque La Molina y San Miguel. Con esta incursi\u00f3n, Natura&nbsp;<strong>ampl\u00eda su portafolio m\u00e1s all\u00e1 del cuidado personal<\/strong>&nbsp;y refuerza su presencia en la vida cotidiana de sus consumidores.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Natura ha dado un nuevo paso estrat\u00e9gico al anunciar su ingreso al segmento de productos para el hogar con el lanzamiento de&nbsp;Natura Bothanica, una colecci\u00f3n que integra velas arom\u00e1ticas, sprays de ambiente, jabones l\u00edquidos e hidratantes de manos. Esta nueva l\u00ednea busca&nbsp;llevar el autocuidado y el bienestar m\u00e1s all\u00e1 del cuerpo, traslad\u00e1ndolo al hogar, con [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3663,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[39],"tags":[824,169,229,75],"class_list":{"0":"post-3662","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-marketing","8":"tag-bothanica","9":"tag-marketing","10":"tag-natura","11":"tag-peru"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Natura lanza Bothanica y entra al mercado del hogar - Just Retail Latam<\/title>\n<meta name=\"description\" content=\"Natura lanza Bothanica, su nueva l\u00ednea de productos para el hogar, con velas, sprays y jabones enfocados en el consumo consciente.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Natura lanza Bothanica y entra al mercado del hogar - Just Retail Latam\" \/>\n<meta property=\"og:description\" content=\"Natura lanza Bothanica, su nueva l\u00ednea de productos para el hogar, con velas, sprays y jabones enfocados en el consumo consciente.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/\" \/>\n<meta property=\"og:site_name\" content=\"Just Retail Latam\" \/>\n<meta property=\"article:published_time\" content=\"2025-05-16T13:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-08T22:50:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1509\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"redaccion\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"redaccion\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/\"},\"author\":{\"name\":\"redaccion\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#\\\/schema\\\/person\\\/c2656ce0a4e1c3a0cb63204b17bce2d2\"},\"headline\":\"Natura lanza Bothanica y entra al mercado del hogar\",\"datePublished\":\"2025-05-16T13:00:00+00:00\",\"dateModified\":\"2025-11-08T22:50:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/\"},\"wordCount\":410,\"publisher\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Bothanica.jpg\",\"keywords\":[\"Bothanica\",\"marketing\",\"Natura\",\"Per\u00fa\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/\",\"url\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/\",\"name\":\"Natura lanza Bothanica y entra al mercado del hogar - Just Retail Latam\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Bothanica.jpg\",\"datePublished\":\"2025-05-16T13:00:00+00:00\",\"dateModified\":\"2025-11-08T22:50:38+00:00\",\"description\":\"Natura lanza Bothanica, su nueva l\u00ednea de productos para el hogar, con velas, sprays y jabones enfocados en el consumo consciente.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Bothanica.jpg\",\"contentUrl\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/wp-content\\\/uploads\\\/2025\\\/05\\\/Bothanica.jpg\",\"width\":1920,\"height\":1509,\"caption\":\"Natura\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Natura lanza Bothanica y entra al mercado del hogar\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#website\",\"url\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/\",\"name\":\"Just Retail Latam\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#organization\",\"name\":\"Just Retail Latam\",\"url\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/just-retail-logo-NEGRO-trans-latam-272x90_nuevo.png\",\"contentUrl\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/just-retail-logo-NEGRO-trans-latam-272x90_nuevo.png\",\"width\":272,\"height\":90,\"caption\":\"Just Retail Latam\"},\"image\":{\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/#\\\/schema\\\/person\\\/c2656ce0a4e1c3a0cb63204b17bce2d2\",\"name\":\"redaccion\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0af76fe7cdb55b1d9835c5dcb644cd298ff04e340eef9d71898a0f0a1ea867d0?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0af76fe7cdb55b1d9835c5dcb644cd298ff04e340eef9d71898a0f0a1ea867d0?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/0af76fe7cdb55b1d9835c5dcb644cd298ff04e340eef9d71898a0f0a1ea867d0?s=96&d=mm&r=g\",\"caption\":\"redaccion\"},\"url\":\"https:\\\/\\\/www.justretail.news\\\/latam\\\/noticias\\\/author\\\/redaccion\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Natura lanza Bothanica y entra al mercado del hogar - Just Retail Latam","description":"Natura lanza Bothanica, su nueva l\u00ednea de productos para el hogar, con velas, sprays y jabones enfocados en el consumo consciente.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/","og_locale":"es_ES","og_type":"article","og_title":"Natura lanza Bothanica y entra al mercado del hogar - Just Retail Latam","og_description":"Natura lanza Bothanica, su nueva l\u00ednea de productos para el hogar, con velas, sprays y jabones enfocados en el consumo consciente.","og_url":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/","og_site_name":"Just Retail Latam","article_published_time":"2025-05-16T13:00:00+00:00","article_modified_time":"2025-11-08T22:50:38+00:00","og_image":[{"width":1920,"height":1509,"url":"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica.jpg","type":"image\/jpeg"}],"author":"redaccion","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"redaccion","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/#article","isPartOf":{"@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/"},"author":{"name":"redaccion","@id":"https:\/\/www.justretail.news\/latam\/#\/schema\/person\/c2656ce0a4e1c3a0cb63204b17bce2d2"},"headline":"Natura lanza Bothanica y entra al mercado del hogar","datePublished":"2025-05-16T13:00:00+00:00","dateModified":"2025-11-08T22:50:38+00:00","mainEntityOfPage":{"@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/"},"wordCount":410,"publisher":{"@id":"https:\/\/www.justretail.news\/latam\/#organization"},"image":{"@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/#primaryimage"},"thumbnailUrl":"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica.jpg","keywords":["Bothanica","marketing","Natura","Per\u00fa"],"articleSection":["Marketing"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/","url":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/","name":"Natura lanza Bothanica y entra al mercado del hogar - Just Retail Latam","isPartOf":{"@id":"https:\/\/www.justretail.news\/latam\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/#primaryimage"},"image":{"@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/#primaryimage"},"thumbnailUrl":"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica.jpg","datePublished":"2025-05-16T13:00:00+00:00","dateModified":"2025-11-08T22:50:38+00:00","description":"Natura lanza Bothanica, su nueva l\u00ednea de productos para el hogar, con velas, sprays y jabones enfocados en el consumo consciente.","breadcrumb":{"@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/#primaryimage","url":"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica.jpg","contentUrl":"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica.jpg","width":1920,"height":1509,"caption":"Natura"},{"@type":"BreadcrumbList","@id":"https:\/\/www.justretail.news\/latam\/noticias\/natura-lanza-bothanica-y-entra-al-mercado-del-hogar\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.justretail.news\/latam\/"},{"@type":"ListItem","position":2,"name":"Natura lanza Bothanica y entra al mercado del hogar"}]},{"@type":"WebSite","@id":"https:\/\/www.justretail.news\/latam\/#website","url":"https:\/\/www.justretail.news\/latam\/","name":"Just Retail Latam","description":"","publisher":{"@id":"https:\/\/www.justretail.news\/latam\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.justretail.news\/latam\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.justretail.news\/latam\/#organization","name":"Just Retail Latam","url":"https:\/\/www.justretail.news\/latam\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.justretail.news\/latam\/#\/schema\/logo\/image\/","url":"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2024\/05\/just-retail-logo-NEGRO-trans-latam-272x90_nuevo.png","contentUrl":"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2024\/05\/just-retail-logo-NEGRO-trans-latam-272x90_nuevo.png","width":272,"height":90,"caption":"Just Retail Latam"},"image":{"@id":"https:\/\/www.justretail.news\/latam\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.justretail.news\/latam\/#\/schema\/person\/c2656ce0a4e1c3a0cb63204b17bce2d2","name":"redaccion","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/0af76fe7cdb55b1d9835c5dcb644cd298ff04e340eef9d71898a0f0a1ea867d0?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/0af76fe7cdb55b1d9835c5dcb644cd298ff04e340eef9d71898a0f0a1ea867d0?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0af76fe7cdb55b1d9835c5dcb644cd298ff04e340eef9d71898a0f0a1ea867d0?s=96&d=mm&r=g","caption":"redaccion"},"url":"https:\/\/www.justretail.news\/latam\/noticias\/author\/redaccion\/"}]}},"jetpack_featured_media_url":"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2025\/05\/Bothanica.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/posts\/3662","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/comments?post=3662"}],"version-history":[{"count":3,"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/posts\/3662\/revisions"}],"predecessor-version":[{"id":3667,"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/posts\/3662\/revisions\/3667"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/media\/3663"}],"wp:attachment":[{"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/media?parent=3662"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/categories?post=3662"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.justretail.news\/latam\/wp-json\/wp\/v2\/tags?post=3662"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}