{"id":4339,"date":"2025-09-10T20:21:36","date_gmt":"2025-09-10T18:21:36","guid":{"rendered":"https:\/\/www.justretail.news\/latam\/?p=4339"},"modified":"2025-11-08T23:49:56","modified_gmt":"2025-11-08T22:49:56","slug":"messi-collection-llega-a-argentina-con-ambiciosa-proyeccion-de-us1-millon-anual","status":"publish","type":"post","link":"https:\/\/www.justretail.news\/latam\/noticias\/messi-collection-llega-a-argentina-con-ambiciosa-proyeccion-de-us1-millon-anual\/","title":{"rendered":"Messi Collection llega a Argentina con ambiciosa proyecci\u00f3n de US$1 mill\u00f3n anual"},"content":{"rendered":"\n

La firma argentina Radical Sport trae ropa y accesorios oficiales de Lionel Messi en medio de una reactivaci\u00f3n del sector textil.<\/strong><\/p>\n\n\n\n

La l\u00ednea de indumentaria y accesorios Messi Collection<\/strong>, inspirada en la figura de Lionel Messi y el Inter Miami, ha sido lanzada oficialmente en Argentina por la empresa local Radical Sport<\/strong>, tras una baja cercana al 30 % en las ventas de moda en los \u00faltimos dos a\u00f1os. La introducci\u00f3n aprovecha el contexto actual de apertura comercial y relevancia global del astro futbol\u00edstico, con un mercado que vuelve a mostrar se\u00f1ales de recuperaci\u00f3n.<\/p>\n\n\n\n

Radical Sport adquiri\u00f3 la licencia para comercializar la marca hasta 2027 y estableci\u00f3 alianzas exclusivas con fabricantes como Cheeky<\/strong> y Taverniti<\/strong> para distribuir los productos. La operaci\u00f3n contempla tanto canales mayoristas a trav\u00e9s de distribuidores por todo el pa\u00eds como ventas directas en Mercado Libre<\/strong>, lo que ofrece una combinaci\u00f3n estrat\u00e9gica de presencia f\u00edsica y digital.<\/p>\n\n\n\n

Colecci\u00f3n completa y ambiciosa proyecci\u00f3n de ventas<\/strong><\/h3>\n\n\n\n

La colecci\u00f3n ya disponible incluye remeras con un precio promedio de 35,000 pesos argentinos, adem\u00e1s de pelotas, mochilas y botellas. Estas piezas 100 % importadas provienen de proveedores ubicados en Bangladesh, India y China, bajo supervisi\u00f3n de fabricantes neerlandeses, lo que garantiza calidad y fidelidad al dise\u00f1o original.<\/p>\n\n\n\n

La empresa proyecta una importaci\u00f3n anual de alrededor de US$1 mill\u00f3n<\/strong> en mercanc\u00eda, una meta ambiciosa que se sostiene sobre el tir\u00f3n publicitario de Messi y su influencia en el contexto de la pr\u00f3xima Copa Mundial en 2026, que se aprovechar\u00e1 como plataforma promocional clave.<\/p>\n\n\n\n

\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n<\/figure>\n\n\n\n

Aliados locales y expansi\u00f3n del portafolio<\/strong><\/h3>\n\n\n\n

Adem\u00e1s del cat\u00e1logo actual, Radical Sport est\u00e1 desarrollando una c\u00e1psula especial con Cheeky para 2026<\/strong>, y planea un proyecto similar con Taverniti<\/strong>, dirigido a consumidores del interior del pa\u00eds. Estas c\u00e1psulas buscan diversificar la oferta y adaptarse a distintos perfiles de cliente, fortaleciendo el posicionamiento de la marca.<\/p>\n\n\n\n

La entrada de Messi Collection no solo impulsa al sector textil, sino que tambi\u00e9n ofrece una experiencia de compra ligada al fanatismo futbolero, con productos que trascienden lo utilitario para conectarse emocionalmente con miles de aficionados argentinos.<\/p>\n","protected":false},"excerpt":{"rendered":"

La firma argentina Radical Sport trae ropa y accesorios oficiales de Lionel Messi en medio de una reactivaci\u00f3n del sector textil. La l\u00ednea de indumentaria y accesorios Messi Collection, inspirada en la figura de Lionel Messi y el Inter Miami, ha sido lanzada oficialmente en Argentina por la empresa local Radical Sport, tras una baja cercana al […]<\/p>\n","protected":false},"author":3,"featured_media":4342,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[37],"tags":[194,65,169,950,951],"class_list":{"0":"post-4339","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-retailers","8":"tag-argentina","9":"tag-expansion","10":"tag-marketing","11":"tag-messi-collection","12":"tag-radical-sport"},"yoast_head":"\nMessi Collection llega a Argentina con ambiciosa proyecci\u00f3n de US$1 mill\u00f3n anual - Just Retail Latam<\/title>\n<meta name=\"description\" content=\"Messi Collection debuta en Argentina de la mano de Radical 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