{"id":5242,"date":"2026-02-05T20:16:00","date_gmt":"2026-02-05T19:16:00","guid":{"rendered":"https:\/\/www.justretail.news\/latam\/?p=5242"},"modified":"2026-02-05T20:16:05","modified_gmt":"2026-02-05T19:16:05","slug":"fabletics-y-la-martina-se-suman-a-la-oferta-comercial-de-jockey-plaza","status":"publish","type":"post","link":"https:\/\/www.justretail.news\/latam\/noticias\/fabletics-y-la-martina-se-suman-a-la-oferta-comercial-de-jockey-plaza\/","title":{"rendered":"Fabletics y La Martina se suman a la oferta comercial de Jockey Plaza"},"content":{"rendered":"\n<p>La moda internacional sigue ganando terreno en Per\u00fa de la mano de Jockey Plaza. El centro comercial de referencia de Lima sigue ampliando su oferta y da la bienvenida a dos nuevas marcas, que marcan as\u00ed <strong>su desembarco en el mercado peruano<\/strong>.<\/p>\n\n\n\n<p>La compa\u00f1\u00eda argentina inspirada en el polo <strong>La Martina subi\u00f3 la persiana de su primer establecimiento en el pa\u00eds<\/strong>, donde opera de la mano del gigante chileno Falabella. La empresa ya operaba en Per\u00fa con puntos de venta en tiendas por departamento y en el canal online de Falabella.<\/p>\n\n\n\n<p><strong>La nueva tienda de La Martina cuenta con 98 m2<\/strong> de superficie y fue dise\u00f1ada siguiendo la tendencia ecuestre que caracteriza a la marca. En el local se venden art\u00edculos que van desde indumentaria para hombre y mujer hasta accesorios y zapatos en materiales premium como la alpaca, el algod\u00f3n pima, el cuero vacuno o el lino.<\/p>\n\n\n\n<p>\u201cEsta nueva tienda representa un paso natural en la evoluci\u00f3n de La Martina en el mercado peruano y nos permite ofrecer una experiencia de compra m\u00e1s completa y especializada, donde los clientes puede conectar de manera m\u00e1s cercana con la esencia de la marca, su historia y su propuesta de valor\u201d, sentenci\u00f3 Alex Zimmermann, director de Grupo Falabella en Per\u00fa.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Fabletics llega a Per\u00fa<\/h2>\n\n\n\n<p>La otra marca que planea su llegada a Jockey plaza es <strong>la estadounidense Fabletics<\/strong>. Especializada en moda deportiva y <em>athleisure<\/em>, la firma ya hab\u00eda lanzado a principios de este a\u00f1o su canal de venta digital en el mercado peruano.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"400\" src=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/02\/fabletics.jpg\" alt=\"\" class=\"wp-image-5244\" srcset=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/02\/fabletics.jpg 800w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/02\/fabletics-300x150.jpg 300w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/02\/fabletics-768x384.jpg 768w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/02\/fabletics-150x75.jpg 150w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/02\/fabletics-696x348.jpg 696w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p>Si bien la pr\u00f3xima apertura de Jockey Plaza funcionar\u00e1 como su <em>flagship store<\/em> en el pa\u00eds, Fabletics tiene planes m\u00e1s ambiciosos. Durante febrero, la marca estadounidense <strong>abrir\u00e1 dos <em>shops in shop<\/em> en la departamental Oeschle<\/strong> del centro comercial Real Plaza Salaverry. A su vez, comenzar\u00e1 a oferta sus productos <strong>en tiendas seleccionadas de la cadena Fitpoint<\/strong>.<\/p>\n\n\n\n<p>En paralelo, Fabletics <strong>prepara su llegada a nuevos mercados de Latinoam\u00e9rica<\/strong> como Chile, Uruguay, Bolivia y Paraguay, con la intenci\u00f3n de abrir sus primeros puntos de venta este a\u00f1o.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La Martina ya ten\u00eda presencia en Per\u00fa con puntos de venta y en el canal online de Falabella, encargada de la nueva apertura.<\/p>\n","protected":false},"author":1,"featured_media":5243,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[37],"tags":[414,209,251,1146,417,75],"class_list":{"0":"post-5242","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-retailers","8":"tag-fabletics","9":"tag-falabella","10":"tag-jockey-plaza","11":"tag-la-martina","12":"tag-moda","13":"tag-peru"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fabletics y La Martina se suman a la oferta comercial de Jockey Plaza - Just Retail Latam<\/title>\n<meta name=\"description\" content=\"La marca de moda deportiva abrir\u00e1 en el centro comercial de Lima su primera tienda en Per\u00fa mientras prepara su entrada en wholesale.\" \/>\n<meta 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