{"id":5680,"date":"2026-04-15T21:35:31","date_gmt":"2026-04-15T19:35:31","guid":{"rendered":"https:\/\/www.justretail.news\/latam\/?p=5680"},"modified":"2026-04-15T22:11:05","modified_gmt":"2026-04-15T20:11:05","slug":"oxxo-se-vuelca-a-colombia-y-pone-rumbo-a-mas-de-700-establecimientos-en-el-pais","status":"publish","type":"post","link":"https:\/\/www.justretail.news\/latam\/noticias\/oxxo-se-vuelca-a-colombia-y-pone-rumbo-a-mas-de-700-establecimientos-en-el-pais\/","title":{"rendered":"Oxxo se vuelca a Colombia y pone rumbo a m\u00e1s de 700 establecimientos en el pa\u00eds"},"content":{"rendered":"\n<p>Una apertura cada tres d\u00edas. Ese es el objetivo que tiene Oxxo en el mercado colombiano con la intenci\u00f3n de superar las 700 tiendas en el pa\u00eds pr\u00f3ximamente. El retailer pisa el acelerador en plena apuesta por el pa\u00eds, donde el a\u00f1o pasado alcanz\u00f3 los 600 establecimientos.<\/p>\n\n\n\n<p>En concreto, <strong>en 2025, Oxxo estren\u00f3 90 unidades en Colombia<\/strong>, cifra que podr\u00eda superar este a\u00f1o para alcanzar las 700 tiendas. S\u00f3lo en el primer trimestre de 2026, la compa\u00f1\u00eda abri\u00f3 un promedio de entre 10 y 12 establecimientos cada mes.<\/p>\n\n\n\n<p>El foco este a\u00f1o estar\u00e1 en las <strong>ciudades principales de Colombia y con la intenci\u00f3n de llegar a Cartagena<\/strong>, donde a\u00fan no tiene presencia. La expansi\u00f3n no s\u00f3lo ser\u00e1 f\u00edsica, sino que Oxxo tambi\u00e9n planea mejorar su sistema financiero en el mercado colombiano.<\/p>\n\n\n\n<p>Recientemente, <strong>la empresa integr\u00f3 la funcionalidad de pagos de servicios y de corresponsal\u00edas en todas sus unidades<\/strong>, lo que implica que los usuarios pueden ir a las tiendas cualquier d\u00eda y hora del a\u00f1o a realizar dep\u00f3sitos de cualquier instituci\u00f3n bancaria y <em>wallets<\/em> digitales. El pr\u00f3ximo paso del retailer ser\u00e1 incluir tambi\u00e9n el servicio de retiro de efectivo.<\/p>\n\n\n\n<p>Oxxo desembarc\u00f3 en Colombia en 2009 y en los \u00faltimos tres a\u00f1os aceler\u00f3 su expansi\u00f3n en el pa\u00eds, concentrando el 70% de las nuevas tiendas en ese periodo de tiempo. La cadena cuenta con <strong>16.000 y 18.000 clientes al mes<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Apuesta sostenible<\/h2>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"500\" data-id=\"5681\" src=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco.jpg\" alt=\"\" class=\"wp-image-5681\" srcset=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco.jpg 800w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco-300x188.jpg 300w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco-768x480.jpg 768w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco-672x420.jpg 672w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco-150x94.jpg 150w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco-696x435.jpg 696w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"800\" data-id=\"5682\" src=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco1.jpg\" alt=\"\" class=\"wp-image-5682\" srcset=\"https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco1.jpg 800w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco1-300x300.jpg 300w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco1-150x150.jpg 150w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco1-768x768.jpg 768w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco1-420x420.jpg 420w, https:\/\/www.justretail.news\/latam\/wp-content\/uploads\/2026\/04\/oxxo-colombia-tienda-eco1-696x696.jpg 696w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n<\/figure>\n\n\n\n<p>Recientemente, <strong>Oxxo inaugur\u00f3 su primera tienda <em>Ecoamigable <\/em>en Colombia<\/strong>. El punto de venta est\u00e1 ubicado en Puerto Colombia y la sucursal integra paneles solares para la generaci\u00f3n de energ\u00eda limpia y tecnolog\u00edas de alta eficiencia para reducir nuestra huella ambiental.<\/p>\n\n\n\n<p>\u201cEsta apertura es la demostraci\u00f3n tangible de que avanzamos decididamente hacia una operaci\u00f3n m\u00e1s limpia\u201d, declar\u00f3 la compa\u00f1\u00eda en un comunicado. El negocio de Oxxo en Colombia est\u00e1<strong> liderado por Andr\u00e9s Morales<\/strong>, que cuenta con quince a\u00f1os de trayectoria en el grupo propiedad de Femsa, seg\u00fan La Rep\u00fablica.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Oxxo lleva un ritmo de entre 10 y 12 aperturas en Colombia durante el primer trimestre del a\u00f1o. <\/p>\n","protected":false},"author":1,"featured_media":4480,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[37],"tags":[243],"class_list":{"0":"post-5680","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-retailers","8":"tag-oxxo"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Oxxo se vuelca a Colombia y pone rumbo a m\u00e1s de 700 establecimientos 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