{"id":5762,"date":"2026-04-28T22:50:44","date_gmt":"2026-04-28T20:50:44","guid":{"rendered":"https:\/\/www.justretail.news\/latam\/?p=5762"},"modified":"2026-04-28T22:50:45","modified_gmt":"2026-04-28T20:50:45","slug":"rappi-turbo-y-chedraui-sellan-una-alianza-para-acelerar-el-retail-digital-en-mexico","status":"publish","type":"post","link":"https:\/\/www.justretail.news\/latam\/noticias\/rappi-turbo-y-chedraui-sellan-una-alianza-para-acelerar-el-retail-digital-en-mexico\/","title":{"rendered":"Rappi Turbo y Chedraui sellan una alianza para acelerar el retail digital en M\u00e9xico"},"content":{"rendered":"\n<p>Nueva alianza entre un retailer y las empresas repartidoras para llevar m\u00e1s productos a los hogares. Rappi y Chedraui anuncian una nueva alianza para mejorar el comercio electr\u00f3nico en M\u00e9xico.<\/p>\n\n\n\n<p>Se trata de <strong>una integraci\u00f3n entre el sistema de entregas ultrarr\u00e1pidas de Rappi Turbo con Selecto Chedraui<\/strong> que ofrecer\u00e1 entregas en menos de 10 minutos, disponibles las 24 horas del d\u00eda.<\/p>\n\n\n\n<p>Para esta alianza, ambas empresas <strong>destinar\u00e1n 5 millones de d\u00f3lares y pondr\u00e1n a disposici\u00f3n m\u00e1s de 4.000 productos<\/strong> en la plataforma digital al mismo precio que en la tienda f\u00edsica.<\/p>\n\n\n\n<p>En una primera instancia el servicio de Rappi Turbo para Chedraui estar\u00e1 disponible en ocho ciudades: Ciudad de M\u00e9xico, Quer\u00e9taro, Puebla, Monterrey, Guadalajara, Saltillo, M\u00e9rida y Canc\u00fan. El servicio contar\u00e1 con soportes de m\u00e1s de 80 <em>dark stores<\/em>.<\/p>\n\n\n\n<p>\u201cEstamos viendo una transformaci\u00f3n profunda en la forma en que los mexicanos compran y acceden a productos esenciales. Esta alianza refuerza nuestra visi\u00f3n de construir en M\u00e9xico una infraestructura digital que haga al comercio m\u00e1s eficiente, m\u00e1s competitivo y accesible\u201d, se\u00f1al\u00f3 Iv\u00e1n Cadavid, CEO de Rappi M\u00e9xico.<\/p>\n\n\n\n<p>Por su parte, Arturo Vasconcelos, director general adjunto de Chedraui, asegur\u00f3 que la omnicanalidad es clave en la estrategia de crecimiento del retailer y que el servicio les dar\u00e1 la opci\u00f3n a m\u00e1s familias de acceder al cat\u00e1logo de Selecto Chedraui sin salir de sus hogares.<\/p>\n\n\n\n<p>El esquema que plantean ambas compa\u00f1\u00edas busca eliminar la barrera del precio y la rapidez en el comercio electr\u00f3nico y no s\u00f3lo es \u00fanico hasta ahora en el mercado mexicano, sino que integra surtido, precios accesibles, promociones vigentes en tienda y online y marcas en tendencia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La alianza propone entregas en menos de diez minutos y estar\u00e1 disponible en 8 ciudades. <\/p>\n","protected":false},"author":1,"featured_media":5763,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[37,60],"tags":[528,66,93,1233],"class_list":{"0":"post-5762","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-retailers","8":"category-tech","9":"tag-chedraui","10":"tag-mexico","11":"tag-rappi","12":"tag-rappi-turbo"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rappi Turbo y Chedraui sellan una alianza para acelerar el retail digital en M\u00e9xico - Just Retail Latam<\/title>\n<meta name=\"description\" content=\"Con una inversi\u00f3n de 5 millones de d\u00f3lares, ambas compa\u00f1\u00edas ofrecer\u00e1n entregas ultrarr\u00e1pidas de m\u00e1s de 4.000 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