{"id":6728,"date":"2026-09-24T21:13:13","date_gmt":"2026-09-24T19:13:13","guid":{"rendered":"https:\/\/www.justretail.news\/latam\/?p=6728"},"modified":"2026-09-24T21:13:14","modified_gmt":"2026-09-24T19:13:14","slug":"womensecret-estrena-en-plaza-satelite-su-primer-formato-cabinet-en-mexico","status":"publish","type":"post","link":"https:\/\/www.justretail.news\/latam\/noticias\/womensecret-estrena-en-plaza-satelite-su-primer-formato-cabinet-en-mexico\/","title":{"rendered":"Women\u2019secret estrena en Plaza Sat\u00e9lite su primer formato Cabinet en M\u00e9xico"},"content":{"rendered":"\n

Women\u2019secret reabre su tienda en Plaza Sat\u00e9lite, en el \u00e1rea metropolitana de Ciudad de M\u00e9xico. Se trata del primer establecimiento de la marca espa\u00f1ola en el pa\u00eds bajo el concepto Cabinet<\/em>, que re\u00fane su oferta de moda \u00edntima con productos de Dash and Stars y HI&BYE, otras dos marcas de Tendam<\/strong>.<\/p>\n\n\n\n

Mario Alberto Vel\u00e1zquez Bernal, responsable de expansi\u00f3n de Tendam en M\u00e9xico, comunic\u00f3 la apertura y destac\u00f3 la incorporaci\u00f3n de las tres propuestas en un mismo local. Dash and Stars est\u00e1 especializada en ropa deportiva femenina, mientras que HI&BYE ofrece moda \u00edntima dirigida al p\u00fablico adolescente.<\/p>\n\n\n\n

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Cabinet <\/em>organiza las categor\u00edas en espacios diferenciados y renueva el mobiliario, la iluminaci\u00f3n y el recorrido por la tienda. Tendam desarroll\u00f3 el formato para ampliar la oferta de Women\u2019secret y facilitar la integraci\u00f3n de sus canales f\u00edsicos y digitales. Su implantaci\u00f3n comenz\u00f3 en Espa\u00f1a en 2024 y ahora llega a M\u00e9xico.<\/p>\n\n\n\n

Tendam ampl\u00eda su presencia en M\u00e9xico<\/h2>\n\n\n\n

El grupo abri\u00f3 16 tiendas Women\u2019secret entre marzo y agosto de 2026, ocho de ellas bajo el concepto Cabinet<\/em>. <\/p>\n\n\n\n

La apertura en Plaza Sat\u00e9lite se suma a otros movimientos recientes del grupo en M\u00e9xico. En marzo, Tendam eligi\u00f3 el centro comercial Midtown Jalisco, en Guadalajara, para inaugurar la primera tienda de Cortefiel en el pa\u00eds<\/strong>. El establecimiento se incorpor\u00f3 a un complejo donde el grupo ya operaba con sus otras cadenas Women\u2019secret y Springfield.<\/p>\n\n\n\n

M\u00e9xico es uno de los principales mercados internacionales de Tendam. En marzo de 2026, la compa\u00f1\u00eda contaba con 50 tiendas Women\u2019secret en el pa\u00eds, adem\u00e1s de establecimientos de Springfield, Fifty y Hoss Intropia. La llegada de Cabinet a\u00f1ade un nuevo formato a esa red y da presencia f\u00edsica conjunta a Dash and Stars y HI&BYE dentro de una tienda Women\u2019secret.<\/p>\n\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Women\u2019secret reabre su tienda en Plaza Sat\u00e9lite, en el \u00e1rea metropolitana de Ciudad de M\u00e9xico. Se trata del primer establecimiento de la marca espa\u00f1ola en el pa\u00eds bajo el concepto Cabinet, que re\u00fane su oferta de moda \u00edntima con productos de Dash and Stars y HI&BYE, otras dos marcas de Tendam. Mario Alberto Vel\u00e1zquez Bernal, […]<\/p>\n","protected":false},"author":1,"featured_media":6732,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[37],"tags":[66,62,1376],"class_list":["post-6728","post","type-post","status-publish","format-standard","has-post-thumbnail","category-retailers","tag-mexico","tag-tendam","tag-womensecret"],"yoast_head":"\nWomen\u2019secret estrena en Plaza Sat\u00e9lite su primer formato Cabinet en M\u00e9xico - Just Retail Latam<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.justretail.news\/latam\/noticias\/womensecret-estrena-en-plaza-satelite-su-primer-formato-cabinet-en-mexico\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Women\u2019secret estrena en Plaza Sat\u00e9lite su primer formato Cabinet en M\u00e9xico - Just Retail Latam\" \/>\n<meta property=\"og:description\" content=\"Women\u2019secret reabre su tienda en Plaza Sat\u00e9lite, en el \u00e1rea metropolitana de Ciudad de M\u00e9xico. 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