Heineken España e IBM han anunciado un acuerdo de innovación que hace evolucionar las operaciones TIC de la cervecera hacia un modelo centrado en las necesidades de los diferentes colectivos.
IBM ha publicado un estudio que muestra que la COVID-19 está alterando significativamente el comportamiento del consumidor estadounidense y los planes para después de la crisis, la movilidad personal, las compras al...
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