La transformación digital se ha convertido en un imperativo para mantenerse relevante y conectar de manera efectiva con los consumidores, especialmente en el sector del retail.
La internacionalización de los retailers se ha convertido en una estrategia fundamental en un mundo cada vez más globalizado donde las fronteras comerciales se desdibujan gracias a la omnipresencia de las redes sociales e internet.
CloserStill Media, organizadora del evento, destaca el papel de Madrid como “motor de crecimiento del sistema tecnológico y de innovación del Mediterráneo”
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