Iwall, fiel a su origen 100 % digital en entornos DOOH y líder en desarrollo tecnológico, lanza una nueva plataforma de mobile, retargeting y location marketing, Mobiwall, en España, Perú y Colombia.
MediaMarkt arranca el año de su 25 aniversario con una apuesta clara por España, el segundo país con mayor facturación dentro del grupo, por detrás de Alemania.
Serán tres las tecnologías que más se utilizarán en los próximos años: gestiones a través de programas de mensajería como WhatsApp (44,15%), la autenticación biométrica (22,7%) y el uso de bots para atender clientes (19,35%).
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