Las transacciones sospechosas de fraude en ciertos sectores ha aumentado considerablemente respecto al año pasado: un 33 % más en retail, un 29 % más en la industria del seguro y un 12 % más en las comunidades online.
Una encuesta realizada por Womenalia en colaboración con Amazon refleja que la falta de tiempo, personal especializado y formación son las principales barreras para la digitalización de las mujeres emprendedoras.
El plan de fidelización se ha desarrollado junto con Cheerfy; compañía que permite a las cadenas de restauración gestionar la relación digital con sus clientes en una única plataforma.
Esta colaboración permite unir el canal físico con el online tan solo acercando el smartphone a los dispositivos de la marca, sin necesidad de registrarse.
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