Los españoles posicionan el precio (62 %) como el factor más importante a la hora de fidelizarse con una marca, incluso por encima de la calidad del producto (55 %).
La tienda, que dispone de más de 900 m² de superficie de venta y comercializa las líneas de Woman, Man y Kids, está situada en un edificio protegido en el centro de la ciudad.
La compañía prevé extender su presencia en el país con la apertura de nuevas tiendas este año en ciudades como Madrid, Tenerife, San Sebastián, Granada, Oviedo, Mérida, Mataró, Sant Cugat o Castelldefels, entre otras poblaciones.
Con este nuevo punto de venta, Mango amplía su presencia a 5 aeropuertos del país, tras abrir en la Terminal 4 del Aeropuerto Adolfo Suárez-Madrid Barajas el pasado octubre.
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