Ingka Centres ha lanzado una campaña de marketing de carácter internacional para animar este Black Friday a sus clientes a realizar unas compras responsables bajo el punto de vista de la sostenibilidad.
En el sudeste de Georgia, un bosque de casi 45.000 metros cuadrados corría el riesgo de ser dividido y explotado. Pero una organización de conservación adquirió la tierra para protegerla, y la empresa matriz de IKEA, Ingka Group, acaba de comprarla en virtud de un contrato que seguirá protegiendo el ecosistema local.
El negocio online de la compañía continúa creciendo y a un mayor ritmo: su facturación se ha incrementado un 90% respecto al anterior ejercicio, con un total de 356 millones de euros.
IKEA España presenta hoy su facturación a cierre de año fiscal 2020, mostrando un más que notable incremento de su negocio online (+73 % en cifras comparables) respecto al año anterior.
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