Este proyecto piloto ha estado centrado en el sector de la alimentación y se ha llevado a cabo en consorcio con otras tres empresas gallegas: Itelsis, Reclam y Coren.
Así lo ha analizado la división Worldpanel de Kantar en el último webinar de su serie ‘Perspectivas 2023’, titulado El consumo de los Z a los Millennials & Boomers.
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