AliExpress ha presentado las conclusiones de su reciente estudio 'Radiografía de los Hábitos de Consumo E-Commerce 2023' en España, llevado a cabo en colaboración con Toluna Start.
Cada vez más, se está posicionando como una opción de conveniencia para dejar de cocinar, ganando terreno al placer como razón global para pedir comida a domicilio.
Durante Carmiday, que ha reunido a 450 personas, Cristina Pérez, head of Commerce & Innovation de Kantar, ha perfilado cómo será el consumidor del futuro.
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