El 51 % de los hosteleros considera la digitalización un factor clave, pero un 35 % de ellos todavía no se han puesto en marcha en la trasformación digital de sus negocios.
Destacados directivos de Diageo, Sonae Sierra, Freshly Cosmetics o Sanitas debatirán sobre la necesidad de mejorar las interacciones con el cliente para entender sus necesidades, fidelizarle, ganarse su lealtad y diferenciarse.
Carmila y Carrefour Property se han unido a Evenbytes, apostando por la digitalización y optimización de las operaciones en todos sus centros comerciales Carrefour repartidos por España.
La cadena de restaurantes de servicio rápido Taco Bell abrirá las puertas de su primer establecimiento digital en los Estados Unidos, concretamente en Times Square, en Nueva York.
Alcampo colabora con la campaña 'Digitalización Sostenible', una iniciativa solidaria de recogida de ordenadores y tabletas a través de empresas de toda España.
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