La empresa especializada en la distribución de materiales en el mercado de la reforma y la construcción recientemente ha cambiado de nombre de Bricomart a Obramat.
La adopción de plataformas de comercio unificado en la nube, como las del proveedor Orisha | Openbravo, permiten a los retailers no solo reducirlas, sino ofrecer una mejor experiencia de devolución
Esta operación forma parte del programa de desinversiones que acumula ingresos por cerca de 500 millones de euros, entre finales de 2022 y el primer trimestre de 2023.
Las noticias más leídas del año 2022 en Just Retail pasan por la campaña de marketing de Vicio en Madrid, las novedades de Open Mall, el cambio de nombre de Obramat o la reorganización de El Corte Inglés en Bilbao, entre otros.
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