Esta práctica consiste en vender los regalos de Navidad que no nos han gustado para cambiarlos por algo que realmente vayamos a usar o sacarnos un extra.
A ello ha contribuido el lanzamiento este año de una nueva colección de productos circulares, con más de tres millones de unidades de ropa circular vendidas.
El centro comercial tiene 20.000 m2 de superficie, 1.500 plazas de aparcamiento y una selección de más de más de 80 grandes marcas de moda y estilo de vida nacionales e internacionales.
Hablamos con Wenceslao Barios, key account manager de Gentalia, para que nos explique cuáles son los desafíos de la compañía y su estrategia de gestión de los espacios comerciales.
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