Esta colaboración se enmarca en el Westfield Good Festival, un evento que, durante los meses de abril y mayo, reúne conciertos, actividades artísticas y talleres sostenibles.
Grover, compañía europea en alquiler de tecnología, da el salto al retail físico en España como una de las primeras marcas presentes en WOW, el espacio experiencial de shopping y ocio que acaba de abrir sus puertas en el número 18 de la Gran Vía de Madrid. Desde el 15 de marzo, la pop-up store de Grover se situará en Tech Garage, el espacio de tecnología de vanguardia de WOW.
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